The first-difference version of a source-differentiated almost ideal demand system is used to estimate demand for Ivorian rice imports. The results indicate that Thailand will benefit most from an expansion of imports of luxury rice and broken rice products. Vietnam will gain from growth in the market for standard rice. The results also suggest that adoption of a new 35 percent tariff policy to protect the domestic industry will not be enough to improve social welfare in Côte d’Ivoire in spite of increased production value.